Longer quizzes collect better leads but lose more people on the way. Encouragements are short screens that appear every few questions to tell the visitor they're doing well.
Optimize → Encouragements.
- Show an encouragement every 3 / 4 / 5 questions, or Off. New quizzes come with four messages already written; edit the copy to match your quiz.
- Each message has a headline, body, a display style and, for full-screen messages, a button label and a photo.
- Full screen — shows on its own screen between questions, with the photo, headline, body and a button. Banner — shows as a strip above the next question, no photo.
- Full-screen photos are capped in height so the button always stays visible.
- The line under the list tells you exactly after which questions messages will appear. Slots with no message are skipped.
- Encouragements never appear after the last question — the visitor goes straight to the email step.
Written encouragements vary their closing line, and "almost there" style wording is reserved for the final third of the quiz, so nobody is told they're nearly done after question 4.
The progress bar counts questions only, so an encouragement screen never looks like the quiz has stalled.
The body field grows to fit what you type, so long messages stay fully visible while you edit.
Want each screen written for the visitor's own answers? See Smart Personalization.
The example in the builder is always one or two sentences, so it shows the style without filling the screen.